Title

“INNOVATION FOR TECHNOLOGY ENTREPRENEURS"

Type

Workshop conducted by Javier González Sabater

Abstract

Workshop with the aim of giving basic ideas to exploit technology and innovation at technology entrepreneurs´s companies. Moreover, the seminar gives a practical approach on key issued and tools for innovation management in companies. The training course will suggest the attendees some basic and easy directions to be successful.

Content

1. THE NEED OF EXPLOITING THE TECHNOLOGY:

• Taking profit of the developed technology
• Selling innovation and R&D
• Technology marketing plan
• Information resources

2. THE NEED OF STANDING INNOVATOR:

• Basics of innovation in companies
• Strategy, people and organisation
• Technology transfer and collaboration with R&D organisations